This is a project for a (fictional) beverage company, bubbles & hops. I began by developing a brand identity and logo that reflected their product and keeps pace with similar products in the market (hard kombucha, alcoholic seltzer water, etc.).

Moving into packaging and label design I took size and messaging into consideration. As bubbles & hops deliver their products directly to customers, the box is designed for this in mind, as opposed to shelf appeal.

Deliverables included: Logo files in .svg & .png, a die-cut of the box package design, as well as bottle labels and mockups for all packaging design. 

This was a really fun and rewarding project, taking a brand from the ground up is my favorite.